We test everything on ourselves
Everything we offer has been through our own hands, in production first: if it does not hold up here, it does not ship.
A digital workshop that grew inside a real company.
GOG Lab was born as the digital arm of Gabbio Group. We did not start from a business plan: we started from concrete problems — a document that kept getting lost, a weighbridge read by hand, a quarry to survey, four sites to connect. We built the tools that were missing, used them every day, and at some point realised they could be useful to other companies too.
We speak your language
No jargon. We explain what we are doing in plain words, and we also tell you when something is not worth doing.
We are still here afterwards
Delivery is half the job. The other half is keeping the system standing while the work changes.
From our own needs to products for everyone
First: making things work inside the company
A management system connected to the weighbridge, delivery notes filled in automatically, quarry surveys flown with a drone, cameras that warn only when it matters, a switchboard that answers at night too, four sites securely connected to each other. All of it running, every day, for years.
Then: applications for Android and iPhone
The next step was putting those tools into people's pockets. That is where our apps came from — written once and published on both Android and iPhone — and the first one aimed at the general public, Pronto Esame.
Now: physical objects too, with 3D printing
The latest addition to the workshop is 3D printing. It also came from a need of our own — a spare part nobody sold any more, a bracket that did not exist — and became a service: prototypes, custom parts, discontinued spares and branded objects. See the Services page.
Today: the same work, for other companies
We put what we have learned at your disposal: apps, custom business software, automation, infrastructure and 3D printing. With one advantage that is not small — we know what it means to run a company, because we run one too.
Four rules we do not bend
01
Simple beats elegant
A tool nobody uses is a failed tool. First it has to be clear, then it can be beautiful.
02
The data is yours
Your servers or ours, in Italy. Exportable, readable, with no strings attached.
03
Backups and security from day one
They are not an add-on module: they are part of the project from the start.
04
We say no
If a request makes no sense or costs more than it returns, we say so. Even when it would mean more work for us.
Want to know whether we can be useful to you as well?
Ten minutes of conversation are enough to find out. Then we tell you frankly what we would do — and what we would not.